Accelerating Rankings for a Study Abroad Company

Company Overview
Type: Study Abroad
Services: Actionable SEO

My client wants to increase their online visibility to attract more students looking to pursue education overseas. The company offers comprehensive services, including consultation, application assistance, and visa support.

Goals

1. Improve organic search rankings for relevant keywords.
2. Increase website traffic from search engines.
3. Generate more qualified leads through organic search.

SEO Strategies I Follow

1. Keyword Research and Analysis
2. On-Page Optimization
3. Content Creation
4. Technical SEO
5. Link Building
6. Measure the Performance

Implementation

The SEO strategy was implemented in a phased approach:

Week 1-2: Initial Setup and On-Page Optimization

• Conducted comprehensive site audit and keyword research.
• Optimized website structure, meta tags, and existing content.
• Published the first batch of targeted blog posts and guides.

Week 3-4: Technical SEO and Content Expansion

• Improved technical aspects of the website, focusing on speed and mobile usability.
• Continued publishing high-quality content and engaged in outreach for backlinks.

Results

Within just 15 days of implementing the SEO strategy, the study abroad company began to see significant improvements in its search engine rankings.